14 hours (usually 2 days including breaks)
There are no specific requirements needed to attend this course. A good understanding of Internet and Computers would be helpful.
This training is best suitable for people into Digital Marketing and Strategies. The training covers the concepts essential to gain a traction on the digital media. It provides the delegates with an introduction to key digital marketing concepts, from mobile marketing and social media marketing to Email marketing, PPC marketing and SEO. By the end of the training we understand the importance of analytics and good strategy with suitable examples.
Introduction to Digital Marketing
- Upcoming Trends and Examples
Search Engine Optimization and Marketing
- Understanding SEO
- Search Engine Marketing
- PPC Marketing
Digital Display Advertising
- Creating and Displaying Ads
- Targetting your Audience
- Designing and Creating Email Campaigns
- Importance of Good Templates
- Spam Check
Social Media Marketing
- Importance of Content
- Engaging your users across social media
- Auto-posting and post-scheduling
- Forums and their importance
- Understanding Mobile Marketing
- From SMS to Whatsapp
- Targetting prospect users
- Conversions and Failures
- Need of Analytics
- Use of available metrics to improve your campaigns
- Understanding Demographics
Strategy & Planning
- Importance of Budget
- Selecting most appropriate channels
- Strategy Discussion
- Case Studies
The idea that i could ask any question and move from one topic to another and the fact that the training was set at the right level for what i needed to know.
Christian Azolan - Informa
Course:B2B Brand Management
Some of our clients
is growing fast!
We are looking to expand our presence in India!
As a Business Development Manager you will:
- expand business in India
- recruit local talent (sales, agents, trainers, consultants)
- recruit local trainers and consultants
- Artificial Intelligence and Big Data systems to support your local operation
- high-tech automation
- continuously upgraded course catalogue and content
- good fun in international team
If you are interested in running a high-tech, high-quality training and consulting business.Apply now!