Practical AI Tools for Communication, Design, and Media Work Training Course
AI tools are revolutionizing productivity and creativity across various industries, with a significant impact on communication, design, and audiovisual production.
This instructor-led live training, available both online and onsite, is tailored for intermediate-level professionals looking to harness AI tools to streamline content creation, automate workflows, and enhance their creative output in daily tasks.
Upon completion of this training, participants will be able to:
- Leverage ChatGPT and other Large Language Models (LLMs) for writing, summarizing, ideating, and automating tasks through effective prompt techniques.
- Utilize Google AI Ultra (Gemini) features within Docs, Sheets, and Gmail to boost productivity.
- Produce AI-generated images and videos using accessible tools suitable for professional applications.
- Integrate Microsoft Copilot within Office 365 to optimize document, spreadsheet, and email workflows.
- Understand and apply ethical AI usage practices, including essential cybersecurity considerations.
- Explore real-world use cases in communication, design, and audiovisual production using AI tools.
- Evaluate and experiment with free AI tools relevant to modern workplace requirements.
Format of the Course
- Interactive lectures and discussions.
- Numerous exercises and practical practice sessions.
- Hands-on implementation in a live-lab environment.
Course Customization Options
- To request customized training for this course, please contact us to arrange.
Course Outline
Prompting Techniques with ChatGPT
- Overview of ChatGPT and fundamental prompt engineering concepts
- Generating content: writing emails, summaries, reports, and brainstorming ideas
- Using ChatGPT to automate repetitive tasks through custom prompts
Google AI Ultra (Gemini) in the Workplace
- Introduction to Gemini within Google Docs, Sheets, and Gmail
- Real-time writing, summarization, and data insight generation
- Collaborative workflows with AI assistance in the Google ecosystem
AI for Image and Video Generation
- Overview of leading tools: Adobe Firefly, Runway ML, Canva Magic Studio
- Creating and editing AI-generated images for presentations and campaigns
- Generating video content using text-to-video tools
AI Tools in Microsoft 365 (Copilot)
- Microsoft Copilot capabilities in Word, Excel, and Outlook
- Summarizing documents and drafting communications
- Visualizing data and automating spreadsheets using Copilot
Cybersecurity and Ethical AI Use
- Understanding data privacy and risks associated with AI-generated content
- Best practices for ethical AI tool usage in organizations
- Compliance considerations and risk mitigation strategies
Applied AI Use Cases in Creative Workflows
- AI-assisted content ideation for communication teams
- AI-driven design iterations and prototyping
- Case studies in video production and social media content
Free and Accessible AI Tools for Daily Work
- Exploration of AI tools with free tiers (e.g., Notion AI, Grammarly, DALL·E, Canva AI)
- Strategies for selecting tools based on different workplace needs
- Hands-on experimentation and guided exploration
Summary and Next Steps
Requirements
- An understanding of basic office software such as Microsoft 365 and Google Workspace
- Experience with digital communication or content creation workflows
- Familiarity with online tools and cloud platforms
Audience
- Communication professionals
- Graphic designers and multimedia producers
- Content creators and digital marketing teams
Open Training Courses require 5+ participants.
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