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Duration 14 hours
Course Outline
Prompting Techniques with ChatGPT
- Overview of ChatGPT and the fundamentals of prompt engineering.
- Content generation for emails, summaries, reports, and brainstorming ideas.
- Automating repetitive tasks using ChatGPT and custom prompts.
Google AI Ultra (Gemini) in the Workplace
- Introduction to Gemini features within Google Docs, Sheets, and Gmail.
- Real-time assistance with writing, summarization, and data insights.
- Enhancing collaborative workflows with AI support in the Google ecosystem.
AI for Image and Video Generation
- Overview of leading tools such as Adobe Firefly, Runway ML, and Canva Magic Studio.
- Creation and editing of AI-generated images for presentations and marketing campaigns.
- Producing video content utilizing text-to-video AI tools.
AI Tools in Microsoft 365 (Copilot)
- Exploring Microsoft Copilot features in Word, Excel, and Outlook.
- Summarizing documents and drafting professional communications.
- Data visualization and spreadsheet automation via Copilot.
Cybersecurity and Ethical AI Use
- Understanding data privacy risks associated with AI-generated content.
- Best practices for ethical AI tool usage within organizations.
- Compliance considerations and strategies for risk mitigation.
Applied AI Use Cases in Creative Workflows
- AI-assisted ideation for communication teams.
- AI-driven design iterations and prototyping processes.
- Case studies focusing on video production and social media content.
Free and Accessible AI Tools for Daily Work
- Exploration of AI tools with free tiers, including Notion AI, Grammarly, DALL·E, and Canva AI.
- Strategies for selecting tools based on specific workplace needs.
- Hands-on experimentation and guided discovery.
Summary and Next Steps
Requirements
- Proficiency with fundamental office software such as Microsoft 365 and Google Workspace.
- Prior experience in digital communication or content creation workflows.
- Familiarity with online tools and cloud-based platforms.
Target Audience
- Communication specialists.
- Graphic designers and multimedia producers.
- Content creators and digital marketing teams.